Fresh Takes & Updates

In Motion Football’s Season Preview channels a retro sports aesthetic reminiscent of 1970s-80s magazine culture. The design features parody vintage print ads and custom illustrations, giving it an authentic throwback feel. Fans have described the experience as being “brought back to vibes when I was a kid” with “vintage style ads” that add humor and nostalgia.

This playful yet polished aesthetic blends classic design with modern analysis, setting a distinctive tone that makes the preview feel like a retro football annual with a modern edge.

Product Breakdown

The Season Preview is offered in two formats: a digital PDF edition and a limited-edition print version. The digital PDF is a richly designed, interactive document that can be viewed on any device. The print edition is a premium collectors’ item – only 100 copies will be produced, each signed and numbered. This high-quality print captures the retro look on paper, making it a nostalgic keepsake for founding supporters. (The print version is referred to as the “Founders Collector Issue,” aligning with the project’s old-school annual vibe.)

🏈 What's inside the Season Preview?

• ✅ FV Triangle Rankings for all 32 NFL teams

• 📊 Team-by-team breakdowns with outlooks, key additions, and depth chart context

• 📈 Draft Stacks Grades highlighting rookie class impact

• 📬 Bold predictions, playoff projections, and award picks

• 🧠 Player & roster insights tailored for fantasy, betting, and smarter Sundays

• 📰 Vintage-style design inspired by 70s & 80s football magazines

• 🖼️ Original illustrations, halftone portraits, and retro ad spoofs

Pricing

Founding Edition – $99: A deluxe package for early backers. Includes the limited-edition printed Season Preview (signed & numbered) plus access to the digital PDF. Founding Edition buyers essentially become inaugural supporters, owning a piece of the first run while also getting access to all of the content that will be released by IMF through May of 2026. This includes the popular live draft guide called Draft Stacks that predicted 82 of the top-100 players accurately in 2025.

Digital Edition – $19.95: Access to the standalone digital PDF of the Season Preview. This option is affordable and gives fans the full content in digital form.

Pre-Order Special- $14.95: You can pre-order the Season Preview for the week prior to the release for $5 off. Pre-orders are now live on the site.

Timeline

July 10th– Pre-orders Begin: Fans can start purchasing the Season Preview (digital or Founding Edition) in advance.

July 17th – Digital Release: The digital PDF edition goes live. Pre-order customers receive their

download, and the Season Preview is digitally delivered to all purchasers on this date. This timing

ensures fans have the content by mid-July, well ahead of the NFL season kickoff.

Early August – Print Shipping: The limited print copies ship out to Founding Edition buyers. By early August, the 100 signed & numbered magazines are mailed, aiming to reach supporters before preseason. This slight gap allows time for high-quality printing and signing, while still arriving in time for fans to enjoy during training camp.

FOR IMMEDIATE RELEASE
June 30, 2025

Introducing the Shifted Formation 🏈 Podcast

NFL Analysis Reimagined: Film, Flow, and Football IQ—Launching Week of July 1st

In Motion Football is proud to announce the launch of its flagship podcast: Shifted Formation, a weekly deep-dive into the matchups, strategy, and stories behind the game we love. Designed for fans who want to think like a coach and feel like a GM, Shifted Formation blends the cerebral edge of NFL Matchup with the energy and storytelling of NFL Primetime.

Hosted by Damon Wolfe, an NFL analyst focused on draft and roster construction, Shifted Formation kicks off with an audio-only format starting the week of July 1st, delivering one fresh episode every week as the league moves through summer. Regular-season coverage will take things to the next level with live-streamed episodes, the addition of a cohost, and real-time reactions to film, formations, and franchise decisions that define the NFL landscape.

“The NFL isn’t just about who wins—it’s about why. This show is for the fans who want to see how the league shifts behind every snap, and what those shifts say about the teams, players, and league direction,” says Damon Wolfe, host and founder of In Motion Football.

Key Details:

• Title: Shifted Formation

• Launch Date: Week of July 1, 2025

• Format: Weekly episodes (audio-only through preseason, then live + video in-season)

• Tone: Smart, visual, strategic — think NFL Matchup meets NFL Primetime

• Platform: Available wherever you get your podcasts (Spotify, Apple, YouTube, and at InMotion.Football)

As the preseason unfolds and depth charts are built, Shifted Formation will be your trusted lens for understanding what’s real, what’s noise, and what’s coming next.

Follow @InMotionFB on all platforms and subscribe now to catch the premiere.

The Modern Framework for Evaluating NFL Franchises

Not all 10-win teams are built the same. And not all rebuilds are destined to fail.

That’s why we created the FV Triangle™ — a modern football framework designed to measure the true structural health of NFL teams. It’s a blend of analytics, scouting principles, and front-office strategy, shaped by the same foundational logic used to evaluate successful businesses.

At the heart of the model is a 12-layer triangular structure, representing the three core pillars of a franchise:

• Players

• Coaches

• Front Office

Inside the triangle lie nine critical internal systems — from Leadership and Talent Evaluation to Analytics and Quarterback stability — each scored individually and weighted to reflect their impact on long-term success.

The Franchise Valuation Score (FVS)

Each NFL team receives a composite score out of 100 — the Franchise Valuation Score — based on the weighted criteria across all 12 layers. These scores allow us to:

◽️Benchmark teams structurally (not just by wins/losses)

◽️Predict sustainable success over a 3-year window

◽️Track quarterly improvement or decline

◽️Spot misalignment in coaching, talent, or spending

What Makes the FV Triangle™ Different?

🧠 Built from inside the league: Criteria influenced by NFLPA report cards, analytics departments, draft models, and real team-building trends.

🔄 Updated quarterly: Like a stock portfolio, team health changes. The FV Triangle evolves in-season.

📈 Forward-looking: This isn’t about power rankings — it’s about projection, alignment, and adaptability.

🔓 Public + Premium Insights: Free overviews for all 32 teams. Deep dives and quarterly updates are available in our premium coverage.

You can listen to our podcast covering the FV Triangle in depth.

What's Next?

◽️You can listen to our podcast covering the FV Triangle in depth.

◽️All 32 teams will receive a Franchise Valuation Score as part of our 2025 Season Preview

◽️The FV Triangle will appear in weekly analysis, podcast discussions, and quarterly reports

◽️Team subscribers will get custom updates, data breakdowns, and roster strategy analysis via the In Motion Football platform